Go Digit partnered with Chia Tai to make agricultural knowledge, R&D research and supplier information easier to find and use across multilingual teams.
Who is the customer
Chia Tai Company Limited is one of Thailand’s oldest and most respected agricultural companies, specialising in seed technology, plant nutrition, crop protection and sustainable food production. As part of the Charoen Pokphand Group ecosystem, Chia Tai operates across multiple countries in Asia and contributes to agricultural innovation and food security.
To support its vision for smart agriculture and modern knowledge management, Chia Tai worked with Go Digit to explore and implement a Generative AI solution for agricultural expertise, R&D knowledge and supplier information.
The challenge
Chia Tai’s R&D, procurement and technical support teams managed large volumes of agricultural research, supplier records, product manuals, scanned invoices, planting guidance and regional regulatory information across different repositories and formats.
Key challenges included:
- Finding relevant insights in multilingual technical documents and research reports.
- Manual document lookup slowing down R&D and procurement operations.
- Knowledge transfer across regional and cross-functional teams.
- Processing scanned supplier documents and invoices by hand.
- Maintaining consistent access to updated agricultural guidance.
- Reducing delays in product development and operational decision-making.
Chia Tai needed a secure, scalable AI solution that could centralise information access, improve document retrieval and automate repetitive workflows without compromising enterprise governance.
The solution
Go Digit implemented ChatX, an enterprise Generative AI platform for Chia Tai’s R&D knowledge management and supplier document intelligence workflows.
The solution runs on AWS with a Retrieval-Augmented Generation architecture, allowing users to ask questions in natural language and receive answers grounded in multilingual agricultural documents.
Key AWS services and technologies included:
- Amazon Bedrock for Generative AI reasoning and multilingual responses.
- Amazon OpenSearch Serverless for semantic search and vector indexing.
- Amazon ECS on AWS Fargate for scalable ChatX services.
- AWS Lambda for OCR processing and document extraction.
- Amazon S3 for secure research and supplier document storage.
- Amazon SQS and AWS Step Functions for workflow automation.
- AWS CloudWatch and AWS CloudTrail for monitoring, logging and auditability.
The platform connects securely with internal ERP and Data Lake systems through private networking and VPC Peering to support enterprise security and governance.
Core capabilities delivered:
- An AI assistant for R&D, procurement and technical support teams.
- Multilingual retrieval across Thai, English and Chinese content.
- Semantic search across agricultural research and supplier records.
- OCR extraction from scanned invoices and PDF files.
- Automated support for supplier approval workflows.
- Secure role-based access for different operational teams.
The benefits
With ChatX on AWS, Chia Tai improved access to agricultural knowledge and made collaboration easier across technical and business teams.
Business outcomes included:
- Faster retrieval of agricultural knowledge and research insights.
- Less operational delay in procurement and supplier approval workflows.
- More consistent technical guidance across regions and teams.
- Improved productivity for R&D and procurement personnel.
- Less manual effort when processing scanned documents and invoices.
- Better knowledge sharing across multilingual teams.
Technical benefits included secure AWS-native deployment, scalable architecture for growing knowledge repositories, stronger traceability for supplier and research workflows, and lower operational overhead through managed services and automated document ingestion.
Stack
Amazon Bedrock · OpenSearch Serverless · ECS on Fargate · S3 · Lambda · SQS · Step Functions · Amazon CloudWatch · AWS CloudTrail